Running of the BullsbalconiesThe thrill, just a few metres from the bulls.Discover →+ Balconies · Chupinazo
ChupinazobalconiesThe beginning of the festival from a place designed to experience it up close.Discover →+ Balconies · Pobre de mí
Pobre de míbalconiesThe festival’s most intimate farewell, among candles, voices and emotion.Discover →+ Feria del Toro · tradition
Bull Fairand traditionWays to understand the Running of the Bulls, its route and its history.Discover →+ Tailor-made experiences
Tailor-madeexperiencesExplore the San Fermín experiences that interest you, one by one.Discover →+ Beyond Pamplona
BeyondPamplonaNavarre, the Basque Country and the French Basque Country: a meaningful way to extend your journey.Explore →+
TuSanfermin Select
A celebration for the many, seen
from the most exclusive comfort.
An experience made for you.
TuSanfermin was created to show the essence of the festival. Everything we do is guided by the same philosophy: selecting, within a mass event, the best places and experiences to bring you closer to what is most genuine.
What we offer is built on deep knowledge of the territory, a daily presence and attention to context and details that cannot be improvised. We know how to bring you closer to the essence of mass events saturated with crowds in order to show what is authentic and different: seeing the Running of the Bulls just metres from the bulls and runners, feeling the Chupinazo and Pobre de mí from the front row with views of City Hall, in a select atmosphere and with a cultural view of Pamplona, Navarre and the surrounding territory.
During San Fermín
Tu
Sanfermin
The Running of the Bulls, the Chupinazo, Pobre de mí and the life of the city, experienced from a carefully chosen perspective.
See all experiences →
Before or after
Beyond
Pamplona
Navarre, the Basque Country and Iparralde: food, culture and landscapes so your experience can continue beyond the festival.
Design my journey →
Suggested calendar
July. Nine days to remember forever.
Indicative guide. Moments and recommendations are reviewed each year according to the official San Fermín programme.
Choose the moment
The festival changes every day.
So does your experience.
A short guide to understanding the rhythm of San Fermín, choosing the moments that interest you most and giving them meaning through a personal proposal.
01The beginning of the festival6 - 7 JulyThe Chupinazo, the procession and the first Running of the Bulls.+
What happens? The Chupinazo opens San Fermín on 6 July; the following day, the city begins the rhythm of the runs and the San Fermín procession.
What is useful to know? These are busy days. Your location, access and the pace you want to set make a real difference.
How do we support you? We help you find your bearings, understand each event and choose experiences with TuSanfermin’s local perspective.
02At the heart of San Fermín8 - 12 JulyRunning of the Bulls, the Comparsa, peñas and street life.+
What happens? The festival reaches its most intense rhythm: each morning starts with the run, while the rest of the day fills with music, Giants and Bigheads, peñas and encounters across the city.
What is useful to know? Not every part of San Fermín is experienced in the same way. Some moments are full of energy; others are ideal for discovering culture, food or neighbourhoods at a gentler pace.
How do we support you? We build a balanced programme of moments and recommendations shaped around your interests.
03The farewell and what remains13 - 14 JulyThe final run, tradition and Pobre de mí.+
What happens? The final days bring together the last run, traditional events and the farewell of Pobre de mí, when the city closes the festival by singing with candles alight.
What is useful to know? It is a particularly moving part of San Fermín and a good opportunity to come closer to its rituals beyond the best-known moments.
How do we support you? We suggest a way to close the journey with discernment, time and an attentive look at what remains when the festival ends.
One host, one place
“Discovering San Fermín is not only about attending an extraordinary celebration, but about understanding its essence”
To do so, it is essential to know the pulse of the city, its traditions, its spaces and the dynamics of a week in which Pamplona welcomes hundreds of thousands of visitors and in which improvisation rarely leads to the best experiences.
TuSanfermin helps you experience the festival from within.
Discover our story →When is
San Fermín?
6–14 July · Pamplona
06 July · 12:00 · Chupinazo
A date to experience with calm, meaning and a local perspective.
Plan your experience →How we work
An experience begins
with a conversation.
There is no instant purchase and no automatic promise: we first understand what you want to experience, then shape a personal proposal.
Tell us your idea
Approximate dates, interests, number of travellers and the pace you would like for your journey.
We design it with you
A personal proposal connecting San Fermín, local culture and the wider region according to what interests you most.
We refine the details
We discuss priorities to refine the journey with care, context and time to enjoy it.
Moments remembered up close.
Trust is built through details: attentive conversation, local context and an experience designed for every way of travelling.
“I want to thank you so much for hosting my daughter Kendall and I. We learned so much! We loved the dance place! Our tour was fabulous!!
I can’t thank you enough for making our trip to Spain extra special.”
“Mónica, thank you for everything: for opening doors to places known only to people who truly move around the area, and for introducing me to the people behind them.”
“A truly fantastic experience. Booking by email was simple and the information was always clear and precise. For the Chupinazo, the location was practically in the square, with excellent food and drink. I do not think you could ask for more.”
“Our San Fermín experience was unforgettable. Watching the encierro from a balcony was absolutely thrilling, and ending the festival with Pobre de Mi from one of the best viewpoints made it even more special…”
“Our San Fermín experience was unforgettable. Watching the encierro from a balcony was absolutely thrilling, and ending the festival with Pobre de Mi from one of the best viewpoints made it even more special.
Mónica and Natalia welcomed us with exceptional warmth, guided us throughout the festivities, and recommended wonderful places to dine—turning our stay in Pamplona into something truly memorable.
The city’s atmosphere was extraordinary: vibrant streets, joyful crowds, and a sense of tradition that stays with you.
A heartfelt thank you to Mónica and Natalia for making us feel at home. San Fermín is an experience I’d recommend to anyone—and one I’d gladly repeat.”
“From the moment I contacted Mónica about balcony hire for the San Fermín runs, everything was easy…”
“From the moment I contacted Mónica about balcony hire for the San Fermín runs, everything was easy. Communication was excellent: she was attentive to our needs, answered our questions and explained the timing, meeting point and contacts for the day well in advance. The balconies were in a privileged position and the whole experience was unforgettable. I can only recommend speaking with Mónica and letting her work her magic.”
“After many years of leaving this experience for another day, we finally decided to make it happen…”
“After many years of leaving this experience for another day, our grandson encouraged us to make it happen. We found TuSanfermin and from the beginning felt we would manage it. Those Sanfermines were extraordinary: every day brought a better experience, local flavour and a deeper understanding of the history behind each event. Mónica and her team were highly recommended.”
“For my family and me, San Fermín was one of those moments we will remember forever…”
“For my family and me, San Fermín was one of those moments we will remember forever. The balcony for the Chupinazo was spectacular, and the activities around the bulls suggested by Mónica gave us a fuller, different perspective than we would have found alone. The previous year, her team had also made our Holy Week in Seville unforgettable. We received exactly the information we needed to move around the city and would gladly do it again.”
“Our group of friends from Valencia had dreamed of experiencing San Fermín for years…”
“Our group of friends from Valencia had dreamed of experiencing San Fermín for years. As we were not sure how to organise it, we contacted Mónica. She prepared an exceptional experience: a balcony on Estafeta Street, restaurant recommendations and clear guidance about what was happening in Pamplona during our stay. The whole TuSanfermin team gave us exquisite attention and a wonderful memory of the city.”
Add your review+
Hover over or tap a region to discover it
Beyond Pamplona
One territory.
Many ways to experience it.
From Pamplona, we suggest two ways to extend your journey: discovering the Kingdom of Navarre or continuing towards Bilbao, San Sebastián and Biarritz, between the Basque Country and the French Basque Country.
Choose the territory that suits you best. We will then fine-tune places, pace and interests in a personal conversation.
Journal
Stories to arrive a little earlier.
GUIDE · SAN FERMÍN 8 MIN READ
San Fermín Running of the Bulls: time, route and how to watch it in Pamplona.
Read the story →
GUIDE · SAN FERMÍN 8 MIN READ
San Fermín Chupinazo: what it is, what time it happens and how it is experienced.
Read the story →
GUIDE · DATES 5 MIN READ
San Fermín dates: when it starts and ends, and how to plan your journey.
Read the story →Essential information
The festival,
well understood.
Key information for arriving in Pamplona with discernment, calm and an experience shaped around you.
01What is the San Fermín festival?+
San Fermín is Pamplona’s great annual celebration, dedicated to its patron saint and lived in the streets from 6 to 14 July. The Chupinazo, the Running of the Bulls, the Comparsa, music and Pobre de mí are among its most recognisable rituals.
02When does the San Fermín festival take place?+
San Fermín is celebrated in Pamplona from 6 to 14 July. The Chupinazo opens the festival on 6 July at 12:00 and Pobre de mí bids it farewell at midnight on 14 July. The exact programme changes each year, so we refine every proposal using the official calendar.
03What time is the Running of the Bulls, and where is best to watch it?+
The Running of the Bulls takes place each morning from 7 to 14 July at 08:00. The choice of balcony depends on what you want to experience: Santo Domingo offers the fast start; Mercaderes–Estafeta, the most technical turn; and Estafeta, some of the longest and most visible runs.
04What does a balcony experience include?+
We select private locations with a carefully considered view and shape the experience around each moment. Depending on the proposal, this may include early access, a welcome, breakfast or an aperitif, local recommendations and support before the day begins.

